Aajeevika - National Rural Livelihoods Mission (NRLM)


Ministry Of Rural Development


The scheme was launched by the Ministry of Rural Development (MoRD), The government of India in June 2011. Aided in part through investment support by the World Bank, the Mission aims at creating efficient and effective institutional platforms for the rural poor, enabling them to increase household income through sustainable livelihood enhancements and improved access to financial services. Save as otherwise provided in this Act, the disbursement of daily wages shall be made on a weekly basis or, in any case, not later than a fortnight after the date on which such work was done.

NRLM has set out with the agenda of covering Rs.7 crore rural poor households, across 600 districts, 6,000 blocks, 2.5 lakh Gram Panchayats and 6 lakh villages in the country through self-managed SHGs and federated institutions, and support them for livelihoods collectives in a period of 8-10 years. In addition, the poor would be facilitated to achieve increased access to their rights, entitlements and public services, diversified risk and better social indicators of empowerment. NRLM believes in harnessing the innate capabilities of the poor and complements them with capacities (information, knowledge, skills, tools, finance and collectivisation) to participate in the growing economy of the country.

Sponsored By

Central Government of India


To create efficient and effective institutional platforms for the rural poor to increase household income through improved access to financial services


YPs will be recruited from prestigious academic and training institutes.
All IIMs, all IITs, XLRI, FMS, IRMA, Delhi School of Economics, IIFM, TISS, JNU, XISS, XIMB, National Law Schools (like NLS, NALSAR, etc.),
Delhi School of Social Work and any other P.G. institutions of national eminence



Compensation and benefits for YPs will be based on professional experience. This will be competitive and best among what is being paid to the development sector. This will be divided into different components and paid as per following. Component compensation

Monthly basic pay Rs.50,000

Monthly communication allowance Rs.5,000

Incremental award of Rs.5,000 for each year of relevant experience

How To Apply

A Udyami Helpline: Dial 1800-180-6763 [Toll Free Number] for queries relating to this Schemes.

Contact To the Ministry.




Rural Development

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