Scheme for Market Access Initiatives MAI for Indian Exporters


Ministry of commerce & industry


This is an export promotion scheme envisaged to act as a catalyst to promote India’s exports on a sustained basis. This scheme is framed on focus product-focus country approach to evolving specific market and specific product through market studies/survey.

Sponsored By

Central Government of India


To catalyse promotion of Indian export


Export promotion organsations/trade promotion organisations/national level institutions/research institutions/ universities/laboratories, exporters, etc. are eligible under this scheme.



MAI provides financial support for opening showrooms & warehouses, display in international departmental stores, publicity campaigns and branch promotion, etc.

Financial assistance under this scheme - 75%, 50% and 33% of leasing/rental charges in first, second and third year, respectively. There would be a ceiling of Rs.100 lakh for each market/product per annum

How To Apply

A Udyami Helpline: Dial 1800-180-6763 [Toll Free Number] for queries relating to this Schemes.

Contact to

To E&MDA Division, Deppartment of Commerce




Commerce & Industry

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